Viswanath Gali Market: Only Market For Genuine Banarasi Saree At Wholesale Rates

Viswanath Gali Market in Varanasi, Uttar Pradesh, is a renowned destination for the exquisite Banarasi sarees. Known for its rich cultural heritage and traditional craftsmanship, this market attracts buyers from all over India and beyond. Whether you’re a small business owner, a retailer, or a saree enthusiast, Viswanath Gali offers a wide array of Banarasi sarees at competitive wholesale rates. This guide will provide you with all the information you need to navigate Viswanath Gali Bazaar, including unique characteristics, product offerings, bargaining tips, and practical advice for making the most of your visit.

Unique Characteristics of Viswanath Gali Wholesale Market

Viswanath Gali stands out among Varanasi’s numerous wholesale bazaars for several reasons. Here’s what makes it a must-visit destination:

  1. Specialized in Banarasi Sarees:
    Viswanath Gali is renowned for its extensive range of Banarasi sarees, known for their intricate designs and luxurious fabrics. These sarees are a hallmark of Varanasi’s rich textile tradition.
  2. Competitive Prices:
    As a wholesale-bazaar, Viswanath Gali offers highly competitive prices on bulk purchases. This makes it an ideal destination for small business owners and retailers looking to source high-quality Banarasi sarees at affordable rates.
  3. Historic Significance:
    The market’s location near the famous Kashi Vishwanath Temple adds a layer of historical and cultural significance, making it a vibrant part of Varanasi’s heritage.
  4. Vibrant Atmosphere:
    The market is characterized by its bustling streets, colorful stalls, and the constant buzz of activity, creating a lively and engaging shopping environment.

Important To Note

We are covering here a major market in Varanasi. Apart from Viswanath Gali, there are several other markets for Banarasi Saree in Varanasi, such as Chowk, Lahurabir, Thetheri bazaar, Golghar, Dashashwamedh Gali, and Godoulla. We are not covering each to avoid duplication – as they are more or less similar.

Apart from Banarasi saris, Varanasi markets also sell a variety of stuff, such as beautiful brassware in Thatheri Bazaar, Jnana Vaapi, and the Vishwanatha Gali. Also, Chowk has many handloom outlets that include Lahurabir, Neechi Bag, Nadesar, and Mahatex.

The markets of Varanasi also retail bedcovers, pillow covers, cushion covers, and other types of garments.

Products to Buy at Viswanath Gali Bazaar

Viswanath Gali wholesale bazaar offers a diverse range of Banarasi sarees and related products that cater to different needs and preferences. Here’s a closer look at some of the items you can find:

1. Banarasi Sarees

Viswanath Gali is famous for its collection of Banarasi sarees. The market offers a wide variety of these sarees at wholesale rates.

  • Pure Silk Banarasi Sarees: Exquisite sarees made from the finest silk, adorned with intricate zari work.
  • Katan Sarees: Known for their glossy texture and durability, these sarees are perfect for weddings and special occasions.
  • Georgette Banarasi Sarees: Lightweight and stylish, these sarees are ideal for contemporary fashion.
  • Shattir Sarees: Affordable and elegant, these sarees are a popular choice for everyday wear.

2. Banarasi Fabric

The market also features an extensive range of Banarasi fabrics for various applications.

  • Banarasi Brocade: Richly woven fabric with intricate patterns, perfect for making dresses and blouses.
  • Banarasi Dupattas: Elegant dupattas to complement any outfit.
  • Banarasi Lehengas: Exquisite lehengas for weddings and festive occasions.

3. Accessories and Home Decor

For those looking to buy accessories and home decor, Viswanath Gali provides a variety of options.

  • Jewelry: Traditional jewelry to pair with Banarasi sarees.
  • Handbags and Clutches: Stylish accessories to complete your look.
  • Home Decor: Banarasi cushion covers, table runners, and wall hangings.

What Visitors Can Expect at Viswanath Gali Wholesale Bazaar

Visiting Viswanath Gali is an experience in itself. Here’s what you can expect:

  1. Vibrant Atmosphere:
    The market is characterized by its vibrant and energetic atmosphere. The bustling streets, colorful stalls, and the constant buzz of activity create a lively shopping environment.
  2. Diverse Crowd:
    Viswanath Gali attracts a diverse crowd of locals, tourists, and business owners. This mix of people adds to the market’s unique charm and makes for interesting interactions.
  3. Opportunities for Bargaining:
    Bargaining is a common practice in Viswanath Gali. Vendors expect customers to negotiate, so don’t hesitate to haggle for the best prices.
  4. High-Quality Products:
    Given its focus on Banarasi sarees, you can expect high-quality products. The market’s vendors take pride in offering well-maintained and beautifully crafted goods.

Bargaining Tips for Viswanath Gali

Mastering the art of bargaining can help you secure the best deals at Viswanath Gali Here are some tips to help you navigate the negotiation process:

1. Do Your Research

Before you start shopping, research the average prices of the sarees you’re interested in. This knowledge will give you a solid foundation for bargaining and help you avoid overpaying. Check online prices and speak to other buyers to get an idea of what to expect.

2. Start Low

When negotiating, start with a price lower than what you’re willing to pay. This gives you room to maneuver and makes it easier to reach a mutually agreeable price. Vendors expect buyers to haggle, so don’t hesitate to begin with a lower offer.

3. Be Polite and Friendly

Politeness and friendliness can go a long way in bargaining. Approach the vendors with a smile and a respectful attitude. Building a rapport can often lead to better deals and a more enjoyable shopping experience. A little courtesy can make the negotiation process smoother and more pleasant.

4. Visit Multiple Vendors

Don’t settle for the first vendor you encounter. Visit multiple shops to compare prices and product quality. This approach not only helps you get the best deal but also gives you a better understanding of the market’s offerings. You can use the information from different vendors to strengthen your bargaining position.

5. Consider Transportation

Plan how you’ll transport the Banarasi sarees and other products. Some markets may offer delivery services for bulk purchases, but it’s important to clarify this in advance. If you’re buying large or heavy items, consider arranging transportation ahead of time to avoid any inconvenience.

6. Go Early

Visit the market early in the day to avoid crowds and get the best selection of materials. Early mornings are usually less crowded, and vendors are more willing to negotiate as they set up for the day. Additionally, parking can be easier to find in the early hours.

7. Payment Methods

Merchants often prefer cash transactions, although some may accept digital payments like UPI, GPay, or PayTM. Credit or debit cards may not always be an option, so it’s advisable to carry enough cash or ensure that you have access to digital payment methods that are widely accepted.

8. Wholesale Purchase

Wholesale bazaar merchants expect you to buy in bulk, so negotiate accordingly. Don’t negotiate on the price of a single piece, as the wholesaler may think of you as a consumer and lose interest. Always focus on bulk purchases to get the best wholesale prices. For more information on wholesale distribution and distributors, how to blogs, wholesalers, dealers, super stockists, C&F agents, sales agents and other channel partners – visit vanik.com. specially the blog having useful tips on wholesale purchase and distribution

Days and Timings of Viswanath Gali Market

Knowing the market’s days and timings can help you plan your visit more effectively:

  • Days Open: Viswanath Gali is open every day of the week.
  • Opening Hours: The market typically opens around 10:00 AM and closes by 8:00 PM. However, the best time to visit is in the early morning or late afternoon to avoid the peak crowds and get the best deals.

Location Guide to Viswanath Gali

Viswanath Gali Wholesale Market is conveniently located near the Kashi Vishwanath Temple, making it easily accessible from various parts of Varanasi. Here’s how you can get there:

By Metro

Currently, Varanasi does not have a metro system. However, you can use other modes of transport to reach the market.

By Bus

Several local buses operate routes that pass through or near Viswanath Gali Market. Check the bus routes and schedules to find the most convenient option for you.

By Auto-Rickshaw or Taxi

Auto-rickshaws and taxis are readily available throughout Varanasi. Simply tell the driver you’re heading to Viswanath Gali Market, and they’ll take you there. Be prepared for some traffic, especially during peak hours.

By Car

If you’re driving, you can use GPS to navigate to Viswanath Gali Market. The area has several parking options, but finding a spot can be challenging during busy times. It’s advisable to arrive early to secure parking.

Google Map

Why Viswanath Gali Wholesale Market is a Must-Visit Destination

Viswanath Gali is more than just a place to shop; it’s a cultural and commercial landmark that offers a unique glimpse into the vibrant life of Varanasi. Here’s why you should add it to your must-visit list:

1. A Hub for Banarasi Sarees

Viswanath Gali Market offers an unparalleled selection of Banarasi sarees. Whether you’re sourcing products for a business or

looking for exquisite handcrafted items for personal use, the market’s extensive range ensures you’ll find exactly what you need.

2. A Blend of Tradition and Modernity

The market’s location near the historic Kashi Vishwanath Temple adds a layer of depth to the shopping experience. As you navigate the bustling streets, you’ll get a sense of the area’s rich history and its evolution into a modern commercial hub.

3. Great Deals and Bargains

Viswanath Gali Market is known for its competitive prices and excellent bargains. Whether you’re a seasoned negotiator or a casual shopper, you’ll enjoy the thrill of finding high-quality products at unbeatable prices.

4. Cultural and Commercial Richness

Beyond its retail offerings, the market’s vibrant atmosphere and nearby landmarks make it a culturally enriching experience. It’s a great place to soak in the local culture and enjoy the rich diversity of Varanasi’s commercial life.

5. Convenient Location and Accessibility

Located near the Kashi Vishwanath Temple, Viswanath Gali Market is easily accessible by bus, auto-rickshaw, taxi, or car. Its central location and proximity to major transportation routes make it a convenient destination for both locals and tourists.

Conclusion: Embrace the Dynamic Spirit of Viswanath Gali Market

Viswanath Gali Market is a true gem in Varanasi’s commercial and cultural landscape. Its rich blend of Banarasi sarees, vibrant atmosphere, and historic charm make it a must-visit destination for anyone looking to experience the best of Indian bazaars. Whether you’re sourcing products at wholesale rates or simply exploring the lively market, Viswanath Gali Market promises an unforgettable shopping experience. So, grab your shopping bags and dive into the dynamic world of Viswanath Gali Market!


Did you know wholesale bazaars in India has been there for hundreds of years ? For more information on their amazing history and development – please check Rich History and Modern Transformation of Wholesale Bazaars in India